Access to Asia – Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long–Lasting Business Relationships

<p>Foreword xv</p>
<p>About the Authors xvii</p>
<p>Acknowledgments xix</p>
<p>Introduction xxi</p>
<p>A Journey of Passion xxii</p>
<p>From Etiquette to Intercultural Exchange xxii</p>
<p>A Questioning Framework xxiii</p>
<p>Why These Asian Countries? xxiii</p>
<p>How This Book Is Structured xxiv</p>
<p>Self–Awareness Profiles xxiv</p>
<p>Business Is Relationships xxv</p>
<p>From Theory to Practice xxv</p>
<p>Chapter 1 A Question of Culture 1</p>
<p>Why This? Why Now? 6</p>
<p>Who Are Americans ? 7</p>
<p>Chapter 2 Exploring Country Cultures 9</p>
<p>Thinking Is Not Universal 11</p>
<p>Relationships Are Dynamic 12</p>
<p>Chapter 3 United States of America 27</p>
<p>Introduction 28</p>
<p>Quiz 28</p>
<p>Country Basics 29</p>
<p>Business Culture, Etiquette, and Customs 34</p>
<p>Eight–Question Framework 43</p>
<p>Cultural Summary 52</p>
<p>Self–Awareness Profile 52</p>
<p>The Journey Continues . . . 53</p>
<p>Chapter 4 Overview of Concepts and Terms 55</p>
<p>Chapter 5 China 67</p>
<p>Introduction 68</p>
<p>Quiz 69</p>
<p>Country Basics 69</p>
<p>Business Culture, Etiquette, and Customs 75</p>
<p>Eight–Question Framework 84</p>
<p>Cultural Summary 93</p>
<p>Self–Awareness Profile 93</p>
<p>Chapter 6 Hong Kong 97</p>
<p>Introduction 98</p>
<p>Quiz 99</p>
<p>Country Basics 99</p>
<p>Business Culture, Etiquette, and Customs 104</p>
<p>Eight–Question Framework 113</p>
<p>Cultural Summary 120</p>
<p>Self–Awareness Profile 121</p>
<p>Chapter 7 India 123</p>
<p>Introduction 124</p>
<p>Quiz 125</p>
<p>Country Basics 125</p>
<p>Business Culture, Etiquette, and Customs 131</p>
<p>Eight–Question Framework 139</p>
<p>Cultural Summary 147</p>
<p>Self–Awareness Profile 147</p>
<p>Chapter 8 Japan 151</p>
<p>Introduction 152</p>
<p>Quiz 153</p>
<p>Country Basics 153</p>
<p>Business Culture, Etiquette, and Customs 159</p>
<p>Eight–Question Framework 167</p>
<p>Cultural Summary 177</p>
<p>Self–Awareness Profile 177</p>
<p>Chapter 9 Malaysia 181</p>
<p>Introduction 182</p>
<p>Quiz 182</p>
<p>Country Basics 183</p>
<p>Business Culture, Etiquette, and Customs 188</p>
<p>Eight–Question Framework 198</p>
<p>Cultural Summary 205</p>
<p>Self–Awareness Profile 206</p>
<p>Chapter 10 Myanmar 209</p>
<p>Introduction 210</p>
<p>Quiz 211</p>
<p>Country Basics 211</p>
<p>Business Culture, Etiquette, and Customs 217</p>
<p>Eight–Question Framework 225</p>
<p>Cultural Summary 233</p>
<p>Self–Awareness Profile 233</p>
<p>Chapter 11 The Philippines 237</p>
<p>Introduction 238</p>
<p>Quiz 239</p>
<p>Country Basics 239</p>
<p>Business Culture, Etiquette, and Customs 245</p>
<p>Eight–Question Framework 252</p>
<p>Cultural Summary 258</p>
<p>Self–Awareness Profile 259</p>
<p>Chapter 12 Singapore 261</p>
<p>Introduction 262</p>
<p>Quiz 262</p>
<p>Country Basics 263</p>
<p>Business Culture, Etiquette, and Customs 269</p>
<p>Eight–Question Framework 276</p>
<p>Cultural Summary 282</p>
<p>Self–Awareness Profile 283</p>
<p>Chapter 13 South Korea 285</p>
<p>Introduction 286</p>
<p>Quiz 287</p>
<p>Country Basics 287</p>
<p>Business Culture, Etiquette, and Customs 293</p>
<p>Eight–Question Framework 303</p>
<p>Cultural Summary 309</p>
<p>Self–Awareness Profile 310</p>
<p>Chapter 14 Taiwan 313</p>
<p>Introduction 314</p>
<p>Quiz 315</p>
<p>Country Basics 315</p>
<p>Business Culture, Etiquette, and Customs 321</p>
<p>Eight–Question Framework 329</p>
<p>Cultural Summary 336</p>
<p>Self–Awareness Profile 336</p>
<p>Chapter 15 Summary 339</p>
<p>Bibliography 343</p>
<p>Books 343</p>
<p>Online Resources 348</p>
<p>Contributors 351</p>
<p>Index 359</p>