Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Brand You

PaperbackEngels9780273777694 23-8-2012

In the modern workplace, clearly defined hierarchies are on the wane, few of us have ‘jobs for life’ and many of us have portfolio careers or are self-employed. Meer

20,14

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Developing the Public Relations Campaign

PaperbackEngels9780205066728 15-4-2013

A practical, easy-to-follow approach to public relations Written for students taking advanced courses in public relations, the book takes a team project approach to learning about the field. Meer

172,54

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Displaying Competence in Organizations

gebondenEngels9780230282636 27-5-2011

Competence encompasses or overlaps with notions of efficiency, success, accountability, excellence and self-justification. This collection explores ways in which individuals, teams or groups in organizations discursively present themselves as competent to perform tasks or functions, possibly at a superior level. Meer

61,99

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Andrew Brodsky

Ping

PaperbackEngels9780241746363 13-2-2025

24,56

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Peter Coughter

The Art of the Pitch

gebondenEngels9780230120518 12-1-2012

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Meer

31,49

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N. Panteli

Virtual Social Networks

gebondenEngels9780230229280 16-7-2009

As technology changes, so too have its applications and our uses and experiences with them have changed as well. The emergence of new technologies offer opportunities for new ways of interacting, playing, working and learning. Meer

122,99

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Sue Wolstenholme

Introduction to Public Relations

PaperbackEngels9780273750987 9-5-2013

Sue Wolstenholme’s book is markedly different. It is written by a very experienced professional who dares to introduce the complexity of interests in the field of public relations. Meer

99,34

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R D′Aprix

Communicating for Change: Connecting the Workplace Workplace with the Marketplace

paperbackEngels9780787901998 2-2-1996

Marshal support throughout your organization Develop a communications strategy that works for –– not against –– you. Based on years of battle–tested principles and case–examples, Roger D′Aprix tells managers how they can avoid the communications breakdowns that sabotage attempts at change, and cause employees to lose faith in their leaders and the system itself. Meer

63,41

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KD Ryan

The Courageous Messenger – How to Successfully Speak Up at Work

paperbackEngels9780787902681 23-8-1996

The book to read before you open your mouth. This survival manual relates the finer points of communicating bad news, voicing strong opinions and discussing difficult issues at the office without compromising your position. Meer

39,82

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P Martin

Made Possible By – Succeeding with Sponsorship

paperbackEngels9780787965020 25-11-2003

Made Possible By is a step–by–step guide to securing successful, sustainable corporate sponsorships that will provide financial stability, increased visibility, and help your nonprofit achieve its mission. Meer

46,75

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M Aronson

The Public Relations Writer′s Handbook – The Digital Age 2e

gebondenEngels9780787986315 13-4-2007

The second edition of the Public Relations Writer s Handbook offers a simple, step–by–step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in–house publications. Meer

43,98

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Amanda Barry

PR Power: Inside Secrets From the World of Spin

PaperbackEngels9780753509043 5-5-2005

23,18

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Develop Your PR Skills

paperbackEngels9780749459703 3-6-2010

23,52

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Baden Eunson

Business Writing

paperbackEngels9780731406494 1-10-2010

The ability the write well in professional situations is a much sought–after and all too rare skill. Business Writing takes a hands–on approach to help you excel in writing a range of hard–copy and electronic documents. Meer

24,51

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Baden Eunson

Communication in the Workplace

paperbackEngels9780731406500 25-1-2013

Communication in the Workplace is a revealing snapshot of how organisations really work. In workplaces throughout Australia and across the planet, billions of messages are sent in various forms every day, but not all of them get though. Meer

24,51

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Sherry Devereaux Ferguson

Communication Planning

PaperbackEngels9780761913146 9-9-1999

Communicators are now being asked to perform managerial duties such as planning, consulting stakeholders and advising CEO's and vice presidents. Communication Planning focuses on these additional responsibilities and examines the role of integrated planning in modern organizations. Meer

200,82

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Michael K. Robinson

Disaster Recovery Planning for Nonprofits

PaperbackEngels9780761826606 11-11-2003

This book lays the framework for organizations that wish to form comprehensive disaster recovery plans. The book also examines current trends identified through a recent nonprofit study. Meer

63,12

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Event Sponsorship and Fundraising – An Advanced Guide

paperbackEngels9780749480929 3-11-2018

73,79

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Rich Leigh

Myths of PR – All Publicity is Good Publicity and Other Popular Misconceptions

paperbackEngels9780749479596 3-4-2017

35,65

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Sherry Devereaux Ferguson

Communication Planning

GebondenEngels9780761913139 9-9-1999

289,46

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