Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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David Amerland

Getting to No1 on Google in Simple Steps

PaperbackEngels9780273774778 1-11-2012

Everything you want to know about making positive changes to your website enabling it to get 1st page listings and climb to the top of the rankings of Google, generating huge quantities of targeted traffic and revenue. Meer

20,14

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Bricolage, Care and Information

gebondenEngels9780230220737 16-10-2009

Claudio Ciborra was one of the most innovative thinkers in the field of information systems. This book explains the intellectual contribution of Ciborra's work in a substantial introductory chapter, contains the most significant of his articles, and provides a sample of research that draws from his ideas. Meer

122,99

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Alex Blyth

Brilliant Online Marketing

PaperbackEngels9780273737452 2-12-2010

Whether it’s display advertising, e-mail marketing, social media engagement or some other form of online marketing, the Internet is fast becoming the place where businesses market their products and services. Meer

20,14

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Electronic Commerce 2012, Global Edition

PaperbackEngels9780273761341 6-12-2011

For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective. Meer

113,74

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Challenges of Expanding Internet: E-Commerce, E-Business, and E-Government

gebondenEngels9780387287539 28-9-2005

2.1 E-Government: e-Governance and e-Democracy The term Electronic Government (e-Government), as an expression, was coined after the example of Electronic Commerce. Meer

180,99

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Electronic Marketing

PaperbackEngels9780273684763 6-12-2003

"Electronic Marketing: Theory and Practice for the 21st Century" provides a broad, but sound overview of this rapidly changing field. Targeted at students and practitioners who already understand basic marketing concepts, it includes the latest discussion of Relationship Marketing and CRM as well a chapter on Improving Sales Force Effectiveness. Meer

70,57

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Blockchain Applied

PaperbackEngels9780367677350 8-9-2021

Blockchain is the popular name given to the exciting, evolving world of distributed ledger technology (DLT). Blockchains offer equitable and secure access to data, as well as transparency and immutability. Meer

57,58

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Integration and Innovation Orient to E-Society Volume 1

gebondenEngels9780387754659 12-10-2007

The IFIP series publishes state-of-the-art results in the sciences and technologies of information and communication Proceedings and post-proceedings of referred international conferences in computer science and interdisciplinary fields are featured. Meer

120,99

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Mathematics of the Internet

gebondenEngels9780387953595 14-12-2001

The use of the internet for commerce has spawned a variety of auctions, marketplaces, and exchanges for trading everything from bandwidth to books. Mechanisms for bidding agents, dynamic pricing, and combinatorial bids are being implemented in support of internet-based auctions, giving rise to new versions of optimization and resource allocation models. Meer

180,99

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Convergence of Blockchain Technology and E-Business

PaperbackEngels9780367499198 4-10-2024

The purpose of this edited book is to provide the relevant technologies and case studies in a concise format that will simplify and streamline the processing of blockchain. Meer

80,90

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Handbook of e-Business Security

PaperbackEngels9780367657185 30-9-2020

There are a lot of e-business security concerns. Knowing about e-business security issues will likely help overcome them. Keep in mind, companies that have control over their e-business are likely to prosper most. Meer

61,83

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Blockchain Applied

GebondenEngels9780367677367 8-9-2021

184,94

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Subhankar Das

Search Engine Optimization and Marketing

PaperbackEngels9780367554781 4-10-2024

This book explains the nuances of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) for setting up digital websites. This book is suitable for undergraduates, graduates and developers of digital marketing, SEO and SEM. Meer

68,83

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Subhankar Das

Search Engine Optimization and Marketing

GebondenEngels9780367278786 25-1-2021

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. Meer

149,57

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Blockchain for Business

PaperbackEngels9780135581353 16-5-2019

Blockchain technologies are transformational: they can enable enterprises to reinvent processes and business models, and pursue radically disruptive use cases. Meer

34,54

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Nirmalya Kumar

Clash

GebondenEngels9780143466529 25-3-2024

49,23

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D. Chorafas

Transaction Management

gebondenEngels9780333719022 12-1-1998

This book provides an essential update for experienced data processing professionals, transaction managers and database specialists who are seeking system solutions beyond the confines of traditional approaches. Meer

183,99

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branding@thedigitalage

gebondenEngels9780333947692 14-9-2001

Brands no longer exist solely in the realm of the physical. The advent of the internet and other new digital technologies means that companies - be they dot. Meer

61,99

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Computational Advertising

GebondenEngels9780367206383 27-5-2020

This book introduces computational advertising, and Internet monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit. Meer

184,94

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Judith M. Myerson

Enterprise Systems Integration

PaperbackEngels9780367396947 7-10-2019

The convergence of knowledge, technology, and human performance which comprises today's enterprise allows creative business process design. Thus, an organization can create new and innovative ways to service customers or to do business with suppliers and make itself a leader in its field. Meer

81,64

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