Strategisch management

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M. McKinley

Ethics in Marketing and Communications

gebondenEngels9780230358553 13-12-2011

This book takes an international perspective on the topical issues of marketing ethics and ethical communications. The contributors are professors of business in various European institutions who bring their international background and experience to this body of work. Meer

64,43

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Proactive Companies

gebondenEngels9780230289222 14-2-2012

Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance. Meer

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From Battlefield to Boardroom

gebondenEngels9780230298453 22-6-2012

The global economy is becoming an increasingly turbulent world; this changing context is placing new demands on organisational thinking. This book examines how similar demands have been met by the British military and how these solutions could be utilised by a wider community of practitioners. Meer

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A. Nikolopoulos

Negotiating Strategically

gebondenEngels9780230298460 10-5-2011

Negotiation is a key part of daily lives, but learning how to negotiate successfully is a valuable skill. The author provides a tool kit for negotiation, demonstrating new methods and giving practical advice. Meer

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C. Usui

Comparative Entrepreneurship Initiatives

gebondenEngels9780230298811 31-8-2011

This book investigates entrepreneurial initiatives in the three largest economies of the world: China, Japan and the USA. It brings together historical, institutional, and ethnographic approaches and highlights entrepreneurial patterns that result from cultural, legal, and political forces that facilitate and constrain entrepreneurship. Meer

156,08

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Spaces of International Economy and Management

gebondenEngels9780230300224 13-12-2011

A structural overview of the new field of management geography including globalization, embeddedness of MNEs, networking, hybridization, regional economies, technology, acculturation, internationalization, IHRM and implications for management and government. Meer

127,88

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Environmental Innovation and Firm Performance

gebondenEngels9780230363472 29-10-2012

The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance. Meer

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Teaching about the Future

gebondenEngels9780230363496 26-6-2012

The faculty at the University of Houston's program in Futures Studies share their comprehensive, integrated approach to preparing foresight professionals and assisting others doing foresight projects. Meer

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Mark Kennedy

Shapeholders – Business Success in the Age of Activism

gebondenEngels9780231180566 13-6-2017

36,25

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B. Gailly

Developing Innovative Organizations

gebondenEngels9780230289420 30-11-2010

Combining insights from leading academic research and experienced managers, this book provides a systematic framework to understand what innovation is, why it matters, how it can be managed and how it can help your organization to reach its objectives. Meer

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A. Laufer

Breaking the Code of Project Management

gebondenEngels9780230608030 31-3-2009

This new classic is an examination of how to refigure project management to be more efficient and effective, particularly in terms of leadership. Using a case study approach, the author, Alex Laufer presents a specific set of guidelines on how to improve the team approach to any project, be it a new airline jet or an IT project. Meer

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Entrepreneurs, Managers, and Leaders

gebondenEngels9780230615670 18-11-2009

This book reveals how leadership evolves through the story of the American airline industry across the 20th century. Entrepreneurs dominate the industry's early history, but as the industry evolved a new breed of managers emerged who built a dominant business model that enabled their companies to grow dramatically. Meer

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A. Zaleznik

Executive's Guide to Understanding People

gebondenEngels9780230615694 18-12-2009

Zaleznik takes managers into Freud's world of psychoanalysis and shows managers what they need to know about themselves and their employees to better motivate and lead. Meer

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K. Heimeriks

Developing Alliance Capabilities

gebondenEngels9780230201699 29-5-2008

Alliances are becoming an ever more important strategic weapon to succeed in many industries. This book describes how various leading firms have succeeded in learning how to manage their alliance portfolios and uses cutting edge research to offer advice on alliance management skills. Meer

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Marianne Coleman

Women at the Top

gebondenEngels9780230252202 13-5-2011

The authentic voices of sixty successful women, identify the challenges that they have faced in their careers and the ways in which they have overcome them. Meer

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Managing Flow

gebondenEngels9780230553767 25-7-2008

Presents an ultimate theory of knowledge-based management and organizational knowledge creation based on empirical research and an extensive literature review. Meer

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Big Strategies for Small Business

gebondenEngels9780230223318 7-5-2009

A new look at models of cooperation for trades of the future. Using seven in-depth case studies, this book looks at how globalization affects the competitiveness of small businesses. Meer

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Marianne Ekman

Learning Regional Innovation

gebondenEngels9780230275607 8-12-2010

Participation and social responsibility in innovation is the core theme of this book. Both are issues of organization and not of ethics, or the enforcement of other forms of obligations on individual actors. Meer

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The Outsourcing Enterprise

gebondenEngels9780230231917 14-10-2010

Evidence shows that organizations with both a CEO and a team involved in sourcing strategy and supplier configuration make more effective decisions. If the wrong supplier is chosen, performance can be negatively affected. Meer

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Steve Waddell

Global Action Networks

gebondenEngels9780230285484 8-12-2010

The world's governments are overwhelmed with climate change, war and unrest, the global financial crisis and poverty but there is a promising invention in Global Action Networks (GANs). Meer

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