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As with the first two editions, this book covers most aspects of the research, development, and innovation process. Adding two more chapters to an already impressive volume, this new Third Edition expands on challenging issues related to diversity in science and technology organizations, along with insight on how diversity enhance creativity. Meer
Our market system has evolved in line with capitalist philosophy, and at its heart is profit. But while profit can be a powerful motive, it is not always used responsibly and, in the worst cases, this can have damaging effects at a wider level. Meer
Too many organizations invest in performance management and business intelligence projects, without first establishing the needed conditions to ensure success. Meer
The relentless pursuit of industrial efficiency no longer yields the profits it once did because it requires a level of business predictability that no longer exists. Meer
A top international authority on Web marketing and e–commerce provides a sure–fire formula for developing a winning e–commerce marketing strategy
One of the biggest reasons why so many Internet–based businesses fail isn′t poor product or service, or technology failures, or even lack of funding. Meer
In a business era in which executives are taken away in handcuffs and corporate malfeasance and scandal dominates the business headlines, there is tremendous value in the stories of ethical companies and spiritual business leaders. Meer
A complete how–to guide to a 100% financed business. How to Buy a Great Business with no Cash Down Bestselling author Dr. Arnold Goldstein has successfully purchased 12 companies––including retail stores to printing plants––and he did it without investing any money of his own! Meer
Create winning marketing plans like the pros!
Whether you′re starting a new business or launching a new product line within a company, you won′t be able to succeed without a clear plan that defines your goals and how you will achieve them. Meer
This is the third volume of the
International Review of Strategic Management and ocntinues to follow the objective of the series, which is to produce an annual critical review of developments and best practice in strategic management. Meer
A collected work of Stafford Beer′s papers, some previously unpublished, spanning 35 years. Presents a coherent vision to guide strategy and manage change. Meer
Growth business is the most dynamic sector of the economy. Rapidly expanding companies demonstrate the ingenuity, flexibility and energy which are the foundation of flourishing new market sectors. Meer
It is widely–believed that China′s entrepreneur class has grown and their businesses are succeeding primarily due to their knowledge of the domestic market, quick adaptation to market changes, and their resourcefulness. Meer
A groundbreaking guide to making one of marketing′s most important resources more effective
When kids in a Nabisco focus group told researchers that they always separated their Oreos before they ate them, the researchers recommended that the company develop a cookie that couldn′t be taken apart. Meer
A hands–on resource that shows nonprofits how to adopt entrepreneurial behaviors and techniques
The rising spirit of social entrepreneurship has created all kinds of new opportunities for nonprofit organizations. Meer
Praise for Essential Challenges of Strategic Management
"Bill Rouse provides helpful insight to make any business, and in particular any high– tech business, perform better. Meer
This is a ``must–have′′ for anyone who desires to effectively and successfully sell their products, projects, ideas or services. The new edition has been revised and expanded to include detailed coverage of the current methods and procedures required by the government and used by commercial companies for bid preparation; the latest applications for identifying and tracking fund sources; new desktop publishing techniques for rapid proposal preparation along with available software; and storyboarding methods. Meer
The principles of successful market–oriented and human–centered design are used to analyze the formation of a good business enterprise. Focusing on technology based enterprises, the author elaborates on the powerful methods for planning, organization and control; and on starting, growing and maturing organizations that create human–centered products and systems. Meer
Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. Meer
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