Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Aradhna Krishna

Customer Sense

gebondenEngels9780230341739 13-3-2013

An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Meer

85,58

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NA NA

Siblings and the Family Business

paperbackEngels9780230342163 31-10-2012

The family business becomes much more complex as it goes from the founder to next generations. As more family members work together several challenges become apparent and can threaten the business if not addressed. Meer

43,28

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K. Kase

Phronesis and Quiddity in Management

gebondenEngels9780230348004 17-12-2014

Phronesis and Quiddity in Management addresses the issue of the excellence in judgment-making, its concept and characterisation. This book investigates first into what constitutes excellent managerial skills centred on leadership revolving around judgement-making (rather than decision-making) and second into whether they can be taught. Meer

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Hybrid Forms of Governance

gebondenEngels9780230348011 2-12-2011

This book is about how power communication inrecent years hasbegun to reflect on its own limits in a new way. It focuseson a number of areas within the welfare state and how power desires non-power. Meer

127,88

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L. Ciravegna

Sustaining Industrial Competitiveness after the Crisis

gebondenEngels9780230348165 22-5-2012

Adopting a multi-disciplinary approach and using the case of the automotive industry as a starting point this volume discusses how industrial companies can remain competitive in spite of the current economic downturn. Meer

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Competitive Strategies

gebondenEngels9780230301641 30-11-2012

This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons. Meer

156,08

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M. O'Mullane

University Leadership

gebondenEngels9780230314030 4-10-2011

Using a platform of substantial theories and applications, this book explores approaches taken to university leadership, how leadership is formed, and challenges that leadership of universities experiences within the context of Europe. Meer

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Kenneth A. Loparo

Ready For Change?

gebondenEngels9780230342699 17-4-2012

Aimed at managers and executives wanting insight into how to better drive change at the micro and macro level, Ready for Change? Provides guidance in understanding the factors within different business disciplines that enable and disable lasting change through examples of good practice and 'not so good' practice within real organisations. Meer

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How Family Firms Differ

gebondenEngels9780230347441 25-11-2014

Family firms account for a large proportion of firms in most countries. In industrialised countries of North America and Western Europe, they generally account for a large share of small and medium sized enterprises. Meer

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Collaboration in Outsourcing

gebondenEngels9780230347700 13-2-2012

Although IT outsourcing is nothing new, it remains surprisingly challenging for professionals. This book assists the IT professional in several areas of the outsourcing process: establishing outsourcing relationships, maintaining and managing the relationship, and finally governing outsourcing projects successfully. Meer

65,86

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Evolution of Innovation Management

gebondenEngels9780230368965 30-1-2013

Uses new approaches and solutions to tackle innovations in an international context. Some of the challenges of innovating are remarkably consistent and recent times have shown the emergence of new ways for stimulating and managing the innovation process. Meer

127,88

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P. Rajagopal

Darwinian Fitness in the Global Marketplace

gebondenEngels9780230369085 16-11-2012

Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Meer

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G. Calabrese

The Greening of the Automotive Industry

gebondenEngels9780230369092 29-5-2012

An examination of the greening of the automotive industry by the path dependence of countries and carmakers' trajectories. Three sources of path dependency can be detected: business models, consumer attitudes, and policy regulations. Meer

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A. Furnham

The Talented Manager

paperbackEngels9780230369740 21-2-2012

In this new collection of articles on talent acquisition and retention, Adrian Furnham, author of The Elephant in the Boardroom , offers an engaging and witty look into the world of the talented manager. Meer

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S. Soderman

Football and Management

gebondenEngels9780230391178 14-11-2012

What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management. Meer

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D. Padua

Trust, Social Relations and Engagement

gebondenEngels9780230391246 31-7-2012

Explains how all institutions have to turn their relationship with stakeholders into a 'social' one, which involves designing new Trust and Engagement strategies. Meer

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B. Fryzel

Building Stakeholder Relations and Corporate Social Responsibility

gebondenEngels9780230273252 26-7-2011

Explores how companies engage in CSR activities, how their corporate identity determines the way in which they perceive the stakeholders and, as a result, engage in dialogue-based relations with them. Meer

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Network Strategies for Regional Growth

gebondenEngels9780230273306 30-11-2010

In many regions the current focus of the state is to initiate and stimulate the emergence of inter-firm networks in order to produce growth. This book takes a management perspective on the operations and processes in these networks and describes and analyzes how and why geographical proximity influences inter-firm networks. Meer

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Preparing Successors for Leadership

paperbackEngels9780230110991 11-1-2011

The founders of the family business must impart their vision and leadership to succeeding generations. Preparing those generations for leadership is challenging and encompasses a lifetime. Meer

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Big Business, Big Responsibilities

gebondenEngels9780230243958 9-6-2010

Big business is often seen as the villain in terms of the environment or social wellbeing. But some leading businesses are becoming leaders in the fight against climate change and protectors of human rights. Meer

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